Marketing Communications Manager Salary

The average Marketing Communications Manager in the United States can expect to rake in roughly $64K annually. Including potential for bonuses and profit sharing — peaking near $11K and $8K, respectively — total cash payment to Marketing Communications Managers can bottom out near $40K or peak near $98K depending on individual performance. The most important factor affecting compensation for this group is the company, followed by years of experience and geography. Most Marketing Communications Managers report high levels of job satisfaction. Female Marketing Communications Managers far outnumber their male contemporaries among survey respondents. Most enjoy medical while a strong majority get dental coverage. Vision coverage is also available to the larger part. This snapshot results from replies to PayScale's salary survey.

$41,467 - $93,139
$41K
$64K
$93K
MEDIAN: $63,856
10%
50%
90%

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$12.32 - $37.79
$12
$21
$38
MEDIAN: $20.58
10%
50%
90%

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$0$98K
Salary $41,467 - $93,139
Bonus $483.98 - $10,511
Profit Sharing $412.17 - $8,129
Commission $2,442
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$40,237 - $98,063
  • Country: United States
  • Currency: USD
  • Updated: 11 Jul 2017
  • Individuals Reporting: 1,566
Hourly Data $0$51
Hourly Rate $12.32 - $37.79
Overtime $1.49 - $51.06
Annual Data $0$98K
Bonus $483.98 - $10,511
Commission $2,442
Profit Sharing $412.17 - $8,129
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$40,237 - $98,063
  • Country: United States
  • Currency: USD
  • Updated: 11 Jul 2017
  • Individuals Reporting: 106

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United States (change)

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Job Description for Marketing Communications Manager

Marketing communications managers oversee marketing for businesses or brands and focus on brand awareness. One of their biggest goals is to gain and maintain a good customer base, focusing on customer retention and satisfaction. A marketing communications manager also develops and implements marketing strategies and advertising. Effective marketing involves staying up to date and knowledgeable about new technology and methods of advertising. They must also know their customer demographics and target audience, and they must know how to attend to them and deliver the company’s message in the most effective, efficient way possible.

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Marketing Communications Manager Tasks

  • Manage marketing communication initiatives; internal and external communications and special events promotions.
  • Monitor advertising trends and budgets.
  • Act as a liaison between outside vendors and management.
  • Guide and support management in marketing planning and public relation strategies to ensure alignment with objectives.

Common Career Paths for Marketing Communications Manager


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Marketing Communications Managers do not often transition into Marketing VP roles. The role averages $149K per year. Marketing Communications Managers typically move into roles as Marketing Directors or Marketing Communications Directors, and those positions pay $16K more and $9K more, respectively.

Marketing Communications Manager Job Listings

Popular Employer Salaries for Marketing Communications Manager


Popular Skills for Marketing Communications Manager


Marketing Communications Managers report using a deep pool of skills on the job. Most notably, skills in Strategic Marketing, Marketing Management, Branding, and Project Management are correlated to pay that is above average. Skills that seem to negatively impact pay include Graphic Design, Social Media Marketing, and Web Content Management. Many workers who know Branding also know Marketing Communications.

Pay by Experience Level for Marketing Communications Manager

Pay by Experience for a Marketing Communications Manager has a positive trend. An entry-level Marketing Communications Manager with less than 5 years of experience can expect to earn an average total compensation of $52,000 based on 621 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Marketing Communications Manager with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $66,000 based on 675 salaries. An experienced Marketing Communications Manager which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $75,000 based on 490 salaries. A Marketing Communications Manager with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $78,000 based on 187 salaries.

Pay Difference by Location

National Average: $64,187

Larger city markers indicate a job is popular in that location.

Surpassing the national average by 22 percent, Marketing Communications Managers in Minneapolis receive some of the highest pay in the country. Marketing Communications Managers can also look forward to large paychecks in cities like San Francisco (+22 percent), Los Angeles (+13 percent), Seattle (+9 percent), and New York (+8 percent). San Diego ranks last in the field for pay, reporting salaries 10 percent below the national average. A couple other locations with smaller-than-average paychecks include Cleveland (9 percent lower) and Dallas (7 percent lower).

Marketing Communications Manager Reviews

Q: What is it like working as a Marketing Communications Manager?

Marketing Communications Manager in Morristown:
"Plan focus groups, propose new steps, tools, best practices,"
Pros: Creative, interactive.
Cons: Stress, lots of work, I do multiple jobs.

Marketing Communications Manager in Newark:
"It's A Direct Communication Between Business And Referrals."
Pros: Everything, love that I work in the field so I can directly effect outcomes but I am critical in this piece of the business as well.
Cons: Being pulled too many ways constantly, coordination of efforts and ideas. Lack of organization is challenging.

Marketing Communications Manager in Houston:
"Extreme Boredom Highlighted By Extremely Intense Days."
Pros: I like that its a small company and that I know everyone and there's not a lot of corporate bureaucracy. I like that we have casual attire and have half days on Friday. I like that I get to travel on the company dime and I get to spend sometime away from my desk.
Cons: I don't like that I'm the only person in my department. I don't like that my boss is a horrible micro manager sometimes and other times could careless. I don't like that I'm put in awkward situations between what the CEO is telling me to do and what I know we should, he's a part owner of the company. I don't like that I'm required to set up displays at conferences when no one else that actually works the show has to do that.

Related Job Salaries

Key Stats for Marketing Communications Manager

Gender

Female
80 %
Male
20 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 305 votes.
Less than 1 year
1%
1-4 years
27%
5-9 years
35%
10-19 years
25%
20 years or more
12%
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Location:
Years in Fields/Career:
United States (change)

Experience Affects Marketing Communications Manager Salaries

▲22%

▲17%

▲2%

National Average
$64,000

▼19%

Skills That Affect Marketing Communications Manager Salaries

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 305 votes.

Gender

Female
80 %
Male
20 %

Years of Experience

Less than 1 year
1%
1-4 years
27%
5-9 years
35%
10-19 years
25%
20 years or more
12%

Common Health Benefits

medical benefits
Medical: 87%
dental benefits
Dental: 77%
vision benefits
Vision: 66%
no benefits
None: 11%
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