Marketing Communications Manager Salary

Marketing Communications Managers in the United States take home an average $63K annually. Earnings sit near $41K on the lower side but can approach $98K per year on the higher side. Total cash compensation to Marketing Communications Managers approaches anywhere from $41K on the lower end to $98K on the higher end; in exceptional cases, this can include more than $10K from bonuses and upwards of $6K from profit sharing. Career length is the biggest factor affecting pay for this group, followed by geography. Work is enjoyable for Marketing Communications Managers, who typically claim high levels of job satisfaction. Most report receiving medical coverage from their employers and a strong majority collect dental insurance. This report is based on responses to the PayScale salary survey.

$41,642 - $93,568
(Median)
$42K
$63K
$94K
MEDIAN: $63,098
10%
50%
90%

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$13.48 - $44.87
(Median)
$13
$20
$45
MEDIAN: $20
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$33K$66K$99K
Salary
$41,642 - $93,568  
   
Bonus
$0.00 - $10,263  
Profit Sharing
$387.83 - $6,478  
Commission
$0.00 - $12,822  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$40,857 - $98,201  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 2,403
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$17$34$51
Hourly Rate
$13.48 - $44.87  
   
Overtime
$0.00 - $44.73  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$0.00 - $10,263  
   
Commission
$0.00 - $12,822  
Profit Sharing
$387.83 - $6,478  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$40,857 - $98,201  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 145
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Job Description for Marketing Communications Manager

Marketing communications managers oversee marketing for businesses or brands and focus on brand awareness. One of their biggest goals is to gain and maintain a good customer base, focusing on customer retention and satisfaction. A marketing communications manager also develops and implements marketing strategies and advertising. Effective marketing involves staying up to date and knowledgeable about new technology and methods of advertising. They must also know their customer demographics and target audience, and they must know how to attend to them and deliver the company’s message in the most effective, efficient way possible.

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Marketing Communications Manager Tasks

  • Act as a liaison between outside vendors and management.
  • Guide and support management in marketing planning and public relation strategies to ensure alignment with objectives.
  • Manage marketing communication initiatives; internal and external communications and special events promotions.
  • Monitor advertising trends and budgets.

Common Career Paths for Marketing Communications Manager


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Though some Marketing Communications Managers move into positions like Marketing VP (where the average salary is $149K), this progression is not the norm. Marketing Communications Directors or Marketing Directors are common next-step roles for Marketing Communications Managers moving up in their careers; annual pay for Marketing Communications Directors is $9K higher on average, and it's $16K higher for Marketing Directors.

Marketing Communications Manager Job Listings

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Popular Skills for Marketing Communications Manager


Survey results imply that Marketing Communications Managers deploy a deep pool of skills on the job. Most notably, skills in Branding, Strategic Marketing, Marketing Management, and Project Management are correlated to pay that is above average, with boosts between 5 percent and 7 percent. Skills that seem to negatively impact pay include Graphic Design, Social Media Marketing, and Web Content Management. Those proficient in Marketing Communications are, more often than not, also skilled in Marketing Management, Media / Public Relations, and Branding.

Pay by Experience Level for Marketing Communications Manager

Median of all compensation (including tips, bonus, and overtime) by years of experience.


For many Marketing Communications Managers, experience and pay levels seem to be correlated; more years in the business generally lead to more money. The average worker who claims fewer than five years of experience earns around $51K. In contrast, however, individuals who report five to 10 years in this occupation see a much larger median of $64K. After working for 10 to 20 years, Marketing Communications Managers make a median salary of $75K. Marketing Communications Managers who have stuck around for more than two decades see earnings that are only slightly higher than those of folks who have worked for 10 to 20 years; the more senior group makes around $78K on average.

Pay Difference by Location

National Average: $64,111

Larger city markers indicate a job is popular in that location.

Boston offers some of the highest pay in the country for Marketing Communications Managers, 13 percent above the national average. Marketing Communications Managers can also look forward to large paychecks in cities like San Francisco (+13 percent), Minneapolis (+11 percent), San Diego (+9 percent), and New York (+9 percent). Those in the field find the lowest salaries in Austin, 7 percent below the national average. Below-median salaries also turn up in Atlanta and Washington (7 percent lower and 6 percent lower, respectively).

Marketing Communications Manager Reviews

What is it like working as a Marketing Communications Manager?

Marketing Communications Manager in Newark:
"It's A Direct Communication Between Business And Referrals."
Pros: Everything, love that I work in the field so I can directly effect outcomes but I am critical in this piece of the business as well.
Cons: Being pulled too many ways constantly, coordination of efforts and ideas. Lack of organization is challenging.

Marketing Communications Manager in Houston:
"Extreme Boredom Highlighted By Extremely Intense Days."
Pros: I like that its a small company and that I know everyone and there's not a lot of corporate bureaucracy. I like that we have casual attire and have half days on Friday. I like that I get to travel on the company dime and I get to spend sometime away from my desk.
Cons: I don't like that I'm the only person in my department. I don't like that my boss is a horrible micro manager sometimes and other times could careless. I don't like that I'm put in awkward situations between what the CEO is telling me to do and what I know we should, he's a part owner of the company. I don't like that I'm required to set up displays at conferences when no one else that actually works the show has to do that.

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Experience Affects Marketing Communications Manager Salaries




National Average
$64,000


Skills That Affect Marketing Communications Manager Salaries




Project Management
up arrow 3%

Powerpoint
up arrow 2%

Marketing Communications
up arrow 1%

National Average
$64,000

Copywriting
up arrow 4%

Advertising
up arrow 4%








Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 457 votes.

Gender

Female
79 %
Male
21 %

Years of Experience

Less than 1 year
1%
1-4 years
23%
5-9 years
35%
10-19 years
28%
20 years or more
12%

Common Health Benefits

medical benefits
Medical: 88%
dental benefits
Dental: 79%
medical benefits
Vision: 63%
dental benefits
None: 10%
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