National/strategic accounts managers are responsible for managing strategic accounts at the national level for their organization. They are in charge of negotiating terms of trade activity with customers around the country, as well as creating and presenting business proposals based on strategic initiatives. These individuals perform ongoing business analysis and evaluate risks, opportunities, and threats to their organization. One of their main duties includes developing annual business plans.
National/Strategic Accounts Manager Tasks
Participate in new product development through market analysis.
Secure major new business and manage existing strategic accounts.
Develop and implement national sales account strategies to meet financial objectives.
Provide market information such as current trends, sales techniques, application of products in various markets.