Online Marketing Manager Salary

The average salary for an Online Marketing Manager is $63,291 per year. A skill in e-Commerce is associated with high pay for this job. People in this job generally don't have more than 20 years' experience. Experience has a moderate effect on income for this job.

$41,256 - $92,824
(Median)
$41K
$63K
$93K
MEDIAN: $63,291
10%
50%
90%

Add this chart to your site: 640px    300px

$10.22 - $32.99
(Median)
$10
$18
$33
MEDIAN: $17.00
10%
50%
90%

Add this chart to your site: 640px    300px

National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$33K$66K$99K
Salary
$41,256 - $92,824  
   
Bonus
$0.00 - $11,862  
Profit Sharing
$73.50 - $9,863  
Commission
$7,500  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$39,848 - $97,192  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 922
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$17$34$51
Hourly Rate
$10.22 - $32.99  
   
Overtime
$17.75 - $45.82  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$0.00 - $11,862  
   
Commission
$7,500  
Profit Sharing
$73.50 - $9,863  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$39,848 - $97,192  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 59
United States (change)

Find Out Exactly What You Should Be Paid

United States (change)


Comp Managers: Start Here »

Job Description for Online Marketing Manager

Online marketing managers work closely with many departments within a given company, such as sales, marketing and e-commerce. Ideal online marketing managers are both creatively and analytically minded. Online marketing managers' goals are to grow brand awareness, increase sales and improve customer acquisition and retention by using various online marketing tools and analytics. Online marketing managers are responsible for the day to day management of online marketing programs. They also develop, execute and refine online marketing campaigns that showcase their companies' product lines and initiatives. They also lead their companies' social media efforts in order to drive traffic and grow community. It is important that these progressive strategic digital media marketing plans increase a given company's presence within the fast growing online market.

Read More...

Online Marketing Manager Tasks

  • Build and implement online strategies and goals through web marketing.
  • Manage budget and resources for online services.
  • Collaborate with design and content staff to ensure projects are aligned with marketing objectives and expectations.
  • Monitor and track utilization, performance and traffic analytics to optimize keyword efforts.

Common Career Paths for Online Marketing Manager


Add this chart to your site:   640px 640px    300px 300px

Marketing Manager Job Listings

Search for more jobs:

Popular Employer Salaries for Online Marketing Manager

Popular Skills for Online Marketing Manager

Pay by Experience Level for Online Marketing Manager

Median of all compensation (including tips, bonus, and overtime) by years of experience.

Pay Difference by Location

National Average: $63,920

Larger city markers indicate a job is popular in that location.

Online Marketing Manager Reviews

What is it like working as an Online Marketing Manager?

Online Marketing Manager in Chantilly:
"Variety of Work but depends on Client."
Pros: Have gotten a good amount of experience in 2 years, gained a lot of responsibility managing resources here and in India and a client.
Cons: My client is intense and it has caused me to resent my job.

Related Job Salaries

United States (change)

Find Out Exactly What You Should Be Paid

United States (change)


Comp Managers: Start Here »

Experience Affects Online Marketing Manager Salaries

Late-Career
up arrow 41%



National Average
$64,000


Skills That Affect Online Marketing Manager Salaries





Online Marketing
up arrow 3%

Search Engine Marketing (SEM)
up arrow 2%

Web Marketing
up arrow 2%

Marketing Communications
0%

National Average
$64,000

Search Engine Optimization (SEO)
up arrow 1%

Web Analytics
up arrow 4%


Advertising
up arrow 6%




Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 161 votes.

Gender

Female
53 %
Male
47 %

Years of Experience

Less than 1 year
1%
1-4 years
38%
5-9 years
44%
10-19 years
16%
20 years or more
1%

Common Health Benefits

medical benefits
Medical: 87%
dental benefits
Dental: 79%
medical benefits
Vision: 65%
dental benefits
None: 12%
ADVERTISEMENT