The average salary for a Pay-Per-Click (PPC) Manager with Search Engine Optimization (SEO) skills is $49,239.
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$0 - $49k
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Job Description for Pay-Per-Click (PPC) Manager
Pay-per-click (PPC) managers are responsible for directing traffic to company websites from search engines such as Google, Yahoo, and Bing. Search engine optimization (SEO) duties may also be part of the job, which involves generating keywords that consumers may use on search engines and also utilizing techniques to increase companies' presence on search engines and direct more traffic to their websites. These managers often work with marketing and design departments to create advertisements wh…Read more
Pay-Per-Click (PPC) Manager Tasks
- Develop PPC campaigns for clients which optimize visibility, oversee graphics design, copy writing, and key word selection.
- Detect PPC ad fraud and devise strategies to minimize fraud risk.
- Work within client budgets and seek methods of lowering the cost to the client per click.
- Monitor major search engines for trends related to PPC campaign, analyze campaign performance, and report findings to clients.
Pay-Per-Click (PPC) Manager Job Listings
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Popular Skills for Pay-Per-Click (PPC) Manager
Google Ad Words
Skills in Google Ad Words, Search Engine Marketing (SEM) and Pay-Per-Click Analysis are correlated to pay that is above average. Skills that pay less than market rate include Google Analytics.
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